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sofort-casinosThe mass public largely doubted the security and reliability of online payment processing, especially in the early and rather messy days of the Internet. Some were all too willing to make use of the conveniences offered through online payment processing, while others stagnated progress by rejecting it altogether.

With a number of faulty transactions…

…both due to lack of know-how and customer funds abuse, online payment processing service were subject to rigorous regulations. Along with the technological advancements which came thereafter, the e-commerce industry has largely revolutionized. Nowadays, people looking to purchase goods, pay for services or transfer funds to and from accounts are able to do so via a number of payment processing channels.

About Sofort

Sofort is the synonym to top payment processing in Germany, much like premium croissants are a French trademark. Considering good news travels fast, it was only a matter of time before eager merchants and their customers, as well as croissant enthusiasts from other countries were working to have them at their disposal. However, Sofort’s parent company is phasing the service out, or at least the brand name.

about-sofortRead on to learn more about the history and future of online casino banking with Sofort…

Originally, Sofort Überweisung,...

...i.e. Sofort Banking company first set up offices in Munich, Germany, back in 2005. During those early days, the company was known under the name Payment Network, but changed it to Sofort AG in 2012. Since then, they have progressed greatly and nowadays partner with over 25.000 online merchants in processing payments, with a monthly transaction volume north of 2 million payments.

It was around the next year – 2013 – that Klarna recognized Sofort’s massive potential and stepped in to boost it towards international success. Klarna, in turn, is a Swedish online payment processing company that started operations about the same time as Sofort. The three initial founders of the establishment were Victor Jacobsen, Niklas Addalberth and Sebastian Siemiatkowski, but investments from local and international business ventures soon put the company straight on the finance map.

The support from US-based investors...

...was the key to its progress, as the company soon spread out its services across Western Europe, ultimately coming across Sofort. After conducting the much beneficial merge, both companies progressed even more. Proof of Klarna’s success is both its naming among the top 100 promising tech companies, and later as one of the ‘five unicorns’ of Sweden, as it was a small start-up business endeavour that turned into a global service provider.

Sofort equally flourished...

....under the new leadership, and ultimately managed to spread its services throughout Western and Central Europe. Nowadays, people holding an account at practically any of the banking establishments across the 13 following countries should be free to process their online payments to any partnering merchant or gambling platforms in:

  • Germany
  • Austria
  • Belgium
  • France
  • Slovakia
  • Switzerland
  • The Czech Republic
  • Italy
  • Spain
  • The United Kingdom
  • Hungary
  • Poland

How to Use Sofort for Online Payments?

how-to-use-sofort-for-online-paymentsConsidering the massively widespread use potential of the service, an increasing number of interested users have been recorded across all eligible countries. In order to maximize user conversion, it is essential that interested parties learn all about the actual payment processing operations and its simplicity. First. We’ll touch on the technical aspects and then show you how simple and easy it is to use Sofort or Klarna.

Technological Advancements

Klarna and Sofort have been consistently putting resources into technology to improve the efficiency, dependability, and ease of use of their payment processing services. Through the use of artificial intelligence (AI) and machine learning, Klarna can identify and stop fraudulent transactions more efficiently. These technological upgrades guarantee a smooth and secure casino payment experience.

Partnerships and Integrations

Various e-commerce platforms, banks, and financial institutions have partnered with Klarna to integrate its payment solutions strategically. This integration aims to expand the availability of Sofort's services and improve the user experience by making payments seamless. Klarna's collaboration with industry leaders ensures that its payment solutions are easily accessible and user-friendly, offering a significant competitive edge.

Increased Competition in the Industry

The online payment processing industry has grown more competitive, with new entrants and fintech advancements showing up at an astounding rate, especially when compared to the earliest days of the industry. To stay competitive Klarna has had to improve its services thanks to competition from companies like PayPal, Stripe, and others.

Rebranding and Deprecation of Sofort

In line with Klarna's long-term plans, Sofort is gradually being rebranded within Klarna. The change is meant to bring all of the company's payment solutions under a single brand and create a clear and unified company identity that everyone will recognize. Some of the important steps and dates in this process include the following:

November 1, 2023: Sofort will no longer be offered as an independent payment option for new businesses.

January 1, 2024: Existing merchants won’t be able to offer Sofort as a payment option to buyers in Italy and Poland.

September 30, 2024: Sofort payments will cease to be processed by existing merchants.

October 1, 2024: The Sofort name will be completely phased out of all integrations.

This transition is an important part of Klarna's strategy to merge its bank transfer services into Klarna Payments in an attempt to streamline the payment procedures for users and merchants.

Impact of Open Banking and PSD2

The revised Payment Services Directive (PSD2) and the growth of Open Banking in the European Union have had a significant impact on the online payment industry. PSD2 requires strong customer authentication for online transactions and promotes APIs for secure data sharing between banks and third-party providers. Klarna and Sofort comply with these regulations bringing better transparency and tighter security to online transactions. While accidents do happen in any industry, such as Klarna’s May 27, 2021 exposure of user information to other users during a 31-minute window, the system is secure and, for the most part, as good as being bulletproof.

Sofort for Online Payments Continued

Conducting Sofort online payments...

... is available at most major online retailers, diverse banking establishments, all the way to online gaming platforms. All you need to do is choose an e-commerce platform from the selection of Sofort retailers, and select this payment method for your transaction purposes. A drop-down menu will further allow you to specify the bank you use, based on your respective location. After that, Sofort’s back-door operations directly transfer you to the online banking service of the chosen brand.

No additional log-in...

... is required to make use of their services, as they link your bank account to the merchant directly, solely acting as a mediator throughout the process. With a number of security, transaction speed and availability conveniences, the nature of this service has proven quite beneficial, and was further confirmed by its success rate.

As a Payment Method

One major application for the Sofort payment processing system has been the iGaming market. Online casinos, poker rooms and similar gambling establishments have included it in their list of payment methods in order to cater to their players from above-listed countries. With instant payment processing capabilities and added security and encryption protocols, most players from eligible territories have opted for this banking solution when funding their online gambling activities.

Depositing

In order to enjoy real money gambling action at online casino platforms, players need to fund their accounts. For those interested in using the benefits of the service, it is best that you learn the few simple steps to making a deposit and enjoy your online entertainment fully.

Step 1: Once you make sure that your country of residence and chosen bank are eligible to transfer funds using the service, interested players can get started with their online gambling action. First off, it is important to choose a suitable casino – one that offers a game selection and bonus offers fit to your preferences.

Step 2: Make a player account at your chosen online casino and head to the Cashier/Banking section. Here, click on the Sofort option, and choose the appropriate bank where you hold an account. Such a move will redirect you straight to the familiar online banking platform you normally use for the account.

Step 3: Sign in to your online banking service using the regular username and password/PIN credentials and enter the amount you wish to transfer to the casino. Upon confirming the transaction, you will be additionally required to enter a TAN – Transaction Authorization Number. This is a one-use code sent to your token, phone, email or other service of your choosing that validates that it is the actual owner of the account doing the payment processing.

Step 4: Confirming the transaction is the last step of the process. Afterward, all that is left for players to do is get redirected to their casino account, which has already received the instant payment. With proper bankroll management, skill and enjoyment, it is easy to turn your Sofort online gambling entertainment into profit.

Withdrawing

withdrawingWithdrawals from online casino platforms using Sofort as a payment processor are a bit more limited. Not all Sofort casinos offer the option to cash out your winnings using this service, mainly because it transfers them straight to the player’s bank account.

Sofort is not a standard e-wallet,...

... as users cannot withdraw and store their funds on their servers. All they do is execute the intermediary process of swift and secure transferring, acting as a mediator service.

Advantages

Taking into account the inherent features of the service, as well as their suitable application in the respective online gambling platforms, there is no doubt that players should enjoy a number of benefits:

  • Security: The Sofort system is designed to offer top encryption safety measures with the highest protocols set in place. Therefore, transactions do not pose any danger to player funds or personal financial information. Even if some degree of third-party interference is achieved, the data obtained is encrypted and cannot be used for malpractices.

Online payment processors have always prioritized security. Klarna and Sofort have implemented cutting-edge proprietary protocols and advanced security measures to safeguard users' financial information and transactions. Some of these include two-factor authentication (2FA), biometric verification, and advanced encryption protocols. These improvements guarantee secure transactions and protect user data from any potential breaches.

  • Transaction Speed: Due to the fact that the service does not require the transaction to go through an added set of credentials – an e-wallet formal account – transactions are processed momentarily, in real time. This goes for deposits and withdrawals both, naturally for the platforms which permit the two different transaction types.
  • Exclusive Bonuses & Promos: Sofort’s services are solely available to a select portion of the player pool. That is why online gambling operators frequently offer exclusive bonuses and promotions for those players choosing Sofort as their payment processing method.
  • Dedicated Service: Yet another benefit originating from the eligible territory restrictions is the dedicated service they are able to provide. In other words, the fact that they cater to players from 13 select nations allows them to adjust the banking service to fit their needs and preferences specifically, achieving more personal service throughout the gambling experience.
  • Top Gambling Platforms: As explained above, Sofort has built a reputable payment processing brand, and has additionally partnered with another major player in the industry. Resulting, its presence on a casino site could serve players as an indicator of the operator’s reliability and reputability, even if they aren’t eligible to use this specific payment method.
  • Minor Amount Limits: Unlike most payment processors, Sofort is hardly concerned with fund limits – the minimum amount to execute a transaction is set at €10, while the maximum is normally determined by the casinos, both for deposits and withdrawals.
  • Fees: Despite being such a prominent service, Sofort has managed to sustain itself without charging their users any fees for the service. Merchants, however, are subject to some charge in order to use the payment processing service when catering to their clients.

Disadvantages of Using Sofort at Online Casinos

disadvantages-of-using-sofort-at-online-casinosWith such advantageous features, there is hardly anything that could distort the image of Sofort. While the disadvantages are not so detrimental, they do pose a considerable obstacle for some players. Among them, the following are definitely worth the mention:

  • Eligible Countries: A major obstacle for players from other European countries, or cross-continental territories, is their ineligibility to enjoy the perks of the service. So far, Sofort has only managed to cover regions of Europe, but since its merger, efforts are being made for a more massive international expansion.
  • No Formal Account: The lack of a formal account creation and sign-in procedure can be both a benefit and a setback, depending on one’s point of view. As mentioned, it facilitates and speeds up the entire transaction process on the one hand. However, many players are wary of the fact that the service collects your personal information from the respective bank account.
  • In order for players to make use of withdrawals, they will first need to connect to their chosen bank and deposit some funds. This will set up the background basis for future transactions, deposits and withdrawals both.

Conclusion

The evolution of Sofort under Klarna's ownership mirrors the growth and innovation of online casino payment processing in general. Klarna's strategic integration and rebranding efforts have expanded Sofort's services around the world and that has created a smoother and faster payment process. Stronger security, compliance with regulations like PSD2, and new technology have made the service more reliable. As Sofort becomes fully integrated into Klarna, users and merchants can look forward to further innovation and support from a top payment processor as time goes by and the industry changes in small ways and bigger ways.

To sum it up, Sofort’s integration into Klarna is a big step forward in online payments. With better security, global access, and ongoing tech improvements, Klarna/Sofort will carry on as a top pick for online gamblers and other customers looking for safe and easy-to-use payment option.

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